Marcus Theatres: Dream Lounger

Over the past several months, Schroeder and Holt Architects has been implementing Marcus Theatre’s new Dream Lounger concept.  We have successfully reseated theatres in Addison, IL, Columbus, OH and Oakdale, MN with theatres in the Wisconsin area slated for the plush new lounger.  The Dream Lounger offers the theatre patron the comfort of home while watching the latest movie on the big screen.  So if you live in Addison, Columbus or Oakdale, go check out the new lounger!

Fashion Angels Corporate Headquarters

Fashion Angels Enterprises is a Fashion Toy Designer located in Milwaukee, Wisconsin.  Recently A2K contracted with Fashion Angels to design a new corporate office which was to be located in Milwaukee’s Historic Third Ward.  It was important for the owners of Fashion Angels to design an office space that was a reflection of the product they represent: an innovative, fashion-forward, fun, playful environment.  The owners of Fashion Angels were responsible for making and creating the interior design.  Our collaboration was to aid the owners in providing samples and offering our knowledge in design implementation.  We were excited to bring our expertise to assist in making this dream become a reality while showcasing Fashion Angels’ design talent. 

Wine Maniacs on the River Remodel

 We were asked by the owners of Wine Maniacs to assist in designing a location for their new prep kitchen.  The owners wanted to be able to prepare a wider variety of foods to pair with their wines for a more complete food and wine experience for their patrons.  They were tight on space for storage so turning one of their storage rooms into the prep kitchen was not an option, however, the facility was equipped with two bars.  There was one main bar and a second bar that had become their glorified water station.  It was decided that the second bar location would be a better use of space for the current owners if it were a prep kitchen.  We were able turn the bar into a prep kitchen and make it appear as though it was always there by carefully removing and reusing the wood slats that enclosed the stair for the main wall of the prep kitchen.  Finally, we were able to get the owners up and operational just in time for the Harley Davidson Reunion in August of 2013.

Crestridge Assisted Living

A2K is pleased to announce the completion of the Memory Care Addition to Crestridge Assisted Living in Dodgeville, Wisconsin.  The “centralized design” incorporates 17 new private studios with private baths surrounded by an activity/living hub.  It is our belief that the best memory care design principle is to have engaging activity in the center of the building for a “centralized design”.  Through our evidence based design experience we have learned that this “centralized design” principle in memory care helps to bring the residents together in their day to day living and also create a sense of safety and comfort for the resident.  We have concluded that internalized designs lessen the stimulation present from the exterior environment and allow residents to focus more on activities and human interaction.   This in turn lowers the behavioral impact on the resident and aids the staff.   Furthermore, the centralized memory care concept ensures efficient sight lines for staff to monitor residents.  These designs tend to be highly efficient plans that also have the added benefit of lowered construction costs.

Timmerman Commons

Timmerman Commons is a strip mall located at the North end of Timmerman airport on Silver Spring Dr. The project updates the exterior of a 1980’s building, bringing it in line with some of the newer construction in the area. Roof over hangs were cut back and wall surfaces were increased to allow the building signage to fit more comfortably with a less cluttered look. The design takes its cues from 1920’s aviation motifs. With the use of a bold color pallet, the building takes on a new prominence on Silver Spring Dr.

Marcus Gurnee Cinema - UltraScreen Addition

Open just in time for the blockbuster movie The Hunger Games: Catching Fire!  The UltraScreen is a 7,500 square foot addition to the existing Marcus Gurnee Cinema located at the northwestern side of the Gurnee Mills Mall in Illinois.  It is a 420 seat auditorium with plush memory foam seats, extra leg room and a 70ft wide x 29ft tall screen for your movie viewing experience.

Marcus Point Cinema

Now finished and open!  The lobby remodel and addition of Take Five Lounge at Marcus Point Cinema in Madison, WI.

The lobby remodeling consisted of relocating the box offices and concessions to allow for a more open and free flowing lobby along with adding the Zaffiro’s pizza pick-up and take-out.

The Take Five Lounge involved converting an existing auditorium into the bar/lounge space it is today.  Working in conjunction with an interior architect from the Chicago area, the lounge is intended to feel nostalgic and provide the movie goer with a relaxing atmosphere to enjoy before or after their movie.